A few nights ago, we got to have dinner with a couple old friends from St. Louis who were in town on vacation. We went to a microbrewery for food and fun and had a really great time. It also gave me a little pause to raise an awareness eyebrow.
Once we were seated, our waiter started to list off the different beers they brew. The first three (the stout, the red and the porter), he listed as their most popular due to their alcohol content at 8%. This, I found interesting.
He didn't comment on their flavor, on the hoppiness, the finish-just their alcohol content. And said their most popular were the highest alcohol content.
Unless someone is specifically looking to get rip roaring intoxicated, is there a point in discussing how high the alcohol content is? Beer nerds love this, heck, my geekiness makes me want to know everything, but to discuss a beer's popularity based on it's high alcohol content just seems like something a customer doesn't necessarily need to know.
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